In their 1897 catalog, Sears-Roebuck showed off their newest American-made guitarsthose made by Chicago-based The Harmony Company. Cales guitar is of particular interest to me, as its the same model I own and currently play the old $50 Harmony. AwesomeOne theme by Flythemes, Garage-Band Dream Machine (Vintage 1964 Silvertone 1457 Guitar with Amp-in-Case), Vintage 1964 Silvertone 1457 Guitar with Amp-in-Case, Catalog of Dreams (Vintage 1965 Silvertone Teisco 1437 Electric Guitar), Oddball Amps: Univox, Silvertone Amp, Harmony, Danelectro, Magnatone & More. Same case too. 1966 Montgomery Ward Fall Winter Catalog. How do Acoustic Electric guitars amplify the sound? . Learn More. Includes 8' amp cord and Allen wrench to adjust truss rod. Today, it remains unknown who exactly revived the deal with Montgomery Ward in 1934. Repair pictures can be seen at the end of the photos. JPY Gibson built banjos and guitars for Montgomery Ward using the name of performer Charles McNeil along with lap steels with a Roy Smeck endorsement. They also turned to other manufactures to keep up with demand. Radios followed, along with ukuleles and other fretted instruments. learned to play from a music book purchased through the Sears catalog, beat-up, hastily repaired Sears Silvertone acoustic. Though the socket was suited for pulling spark plugs, Georges use of the socket as a slide helped create the distinct sound heard on Little Feat classics like Rock & Roll Doctor (which prominently features the slidecheck out the video), Fatman in the Bathtub and pretty much anything from the amazing Waiting for Columbus. By purchasing the brands, but not the factories, Sears sourced the manufacturing to Harmony. The musically talented will light up with joy when they unwrap a new guitar. For those younger musicians in your life, consider a kids' guitaror other kids' musical instruments! During this time guitar makers like Lyon and Healy, Washburn, and others all made guitars for Sears and Montgomery Ward. Gibson and Montgomery Ward in the Great Depression. The pegheads on guitars and mandolins were simplified, as well. Because Gibsons records have been lost, we can only estimate production, but between 1929 and 31, only about 175 banjos were shipped to Montgomery Ward. Montgomery Wards 1934-35 Fall-Winter catalog listed five Gibson-built instruments including two banjos, two flat-top guitars, and a mandolin, with every instrument in the $10-$25 price range. As a result, in 1935, Gibson shipped almost 1,000 instruments - 12 percent of Gibson's output - to nine Montgomery Ward locations around the country. Sure, a Fender Telecaster is a great guitar (I have a 1969, and I love it), but theres something about the weird ones that pulls you in or you wouldnt be reading this newsletter. Dan Auerbach of the Black Keys, shown with his Harmony Stratotone guitar. Montgomery Ward catalog fall winter 1941 1942 Chicago electric guitars 1178 pgs Pre-Owned $127.49 Top Rated Plus Was: $149.99 15% off freshvintageposters (8,448) 100% Buy It Now +$6.00 shipping Free returns Sponsored Vintage Montgomery Ward Starburst Acoustic Steel String Folk Guitar As is $400.00 le1sabailey (261) 100% or Best Offer It is a Montgomery Ward catalog. Basically, identical to their Kalamazoo brand cousins, (Gibson's in-house discount brand) most were marketed at Carson J Robinson models. 1965-66) This instrument was Montgomery Ward's top of the line electric solidbody guitar in the mid 60's. Identified as the "Professional Vibrato Triple Pickup" guitar in the Montgomery Ward catalog, they were "designed exclusively for Wards" by Valco. By that point, Montgomery Ward consistently purchased more Gibson product than the next four largest stores combined and none of the instruments carried the Gibson name on their pegheads. Personalized Women's Apparel & Accessories, Shop all Clothing, Shoes & Accessories Sale. Catalogs & Wishbooks. 39" l x 12 1/2" w x 2 1/4" thick. Personalized Women's Apparel & Accessories, Shop all Clothing, Shoes & Accessories Sale. Whoever was responsible brought a volume of business that turned the tide and without which the company might not survived, wiping from our reality iconic Gibson guitars including the Les Paul, ES-335, Flying V, Explorer, and numerous others. The first musical instruments to appear in the catalog were American made guitars with names like Our Kenwood and Our Columbian and came with an instruction booklet. Made in Dove Acoustic 1970's Cherry Sunburst Made in Korea SF180D Who made this gui Hi, just curious, I had the exact same guitar in college around 1981. Airline Guitars and Amps. Set of 2 Solar Wall Lights with Filament LED. In 1954, the company started producing the Danelectro lines of solid-body electric guitars and amplifiers. main difference was straight bracing under the top instead of Sears-Roebuck acquired the guitar maker ostensibly to take control of the ukulele market, after the Hawaiian four-string instrument exploded in popularity the year before. The This site uses cookies to improve your experience and to help show content that is more relevant to your interests. Hey! No copyright page found. you read and agreed to the. It featured an angular, oddly shaped body identical to the red Airline guitar that would later be . Perhaps well revisit the topic in a future issue! Hey all, Ernie here with a piece from from David Buck, who felt compelled to do a pretty sizable refresh of a piece he wrote last year on a certain kind of guitar with a certain retail tie. The deletion of Gibsons patented truss-rod system was not the only physical difference between Gibson-branded instruments and those built for Montgomery Ward. Montgomery Ward : Fall & Winter 1941-42 [ Auto, Tools, Farm Sections] . This item is sold As-Described and cannot be returned unless it arrives in a condition different from how it was described or photographed. This partnership eventually led to a variety of guitar/uke offerings under the Supertonelater Silvertonename. Sorry Bud, Airline Montgomery Ward 62-9013A Vintage 15W 1x12" Guitar Tube Combo c. 1960s. I knew how to change strings and adjust the action, but very little else. Watch this gear and we'll notify you if it becomes available again. Check out this page to learn more. Discover Stylish Furniture, Home Dcor, Electronics, Clothing, Jewelry and More. Eventually, hed move onto a Gibson SG and other guitars, as his career expanded. Powered by WordPress. At the time, you could get the standard two pickup version, or a white three-pickup "Professional" with a factory Bigsby. In this slice of musical paradise, one can easily find values and other instrument info all in one place. Everyday Knit Maxi Dress. This guitar is in playable condition since the repairs sounds very good. Auvergne-Rhne-Alpes is a large region in southeastern France. ), you are forced off the beaten path to find your treasure. The Centre is part of a particularly dynamic ecosystem, within the second French . My first guitar was a 1963 instrument my dad purchased from Sears (then abandoned in a closet until I discovered it at age 14) and is long lost to time, though its replacement does have ties to the company (more on that later). A collector and player of weird, vintage and department store guitars, White has also performed with a Harmony Rocket guitar. The guitar was on displayalong with 130 other famous instrumentsduring the Play it Loud: Instruments of Rock & Roll art exhibit at New Yorks Metropolitan Museum of Art in mid-to-late 2019. 1962 Montgomery Wards Winter Catalog Show more . They were similar in quality to Mastertones except they lacked a truss rod in the neck (Gibson reserved that feature for their own brand). Filed under: danelectro, guitars, harmony guitars, musical instruments, retail, retail history, sears, sears and roebuck, silvertone, vintage guitars. Because most of the instruments made by Gibson for Montgomery Ward during the Great Depression were budget-line, quality sometimes suffered. X-bracing; otherwise, these were essentially L-00 Gibsons. Because at Tedium, we love the internetas a source of never-ending research, a vessel for new ideas, and a great historical deep dive. Danelectro was founded by Nathan Daniel in 1947 and manufactured amplifiers for Sears, Roebuck and Company and Montgomery Ward. The other bar type pickup came from a Sears Silvertone guitar, it was manufactured by Danelectro. I still kind of sucked at playingthough Ive improved a great deal over the past yearbut the thought of an easier-to-play instrument appealed to my hobbyist sensibility. The latitude of Grenoble, the Auvergne-Rhne-Alpes, France is 45.171547 , and the longitude is 5.722387 . For over 140 years Montgomery Ward has offered free catalogs and has been dedicated to bringing you quality brand names, superior service and affordable credit. In the 1930s, Montgomery Ward had guitars made for them with the The Clermont-Auvergne-Rhne-Alpes Centre brings together the units located in the Auvergne region, from Bourbonnais to Aurillac via Clermont-Ferrand, with 14 research units and 14 experimental facilities, representing 840 staff (permanent and contractual staff). Buy Now, Pay Later with Montgomery Ward Credit! I love the sound of Harmony guitars. But for the real Harmony experience featuring Chadbourne, the epic track Pop my Trunkavailable on CD-R or this archived broadcast of Nardwuar the Human Serviettes interview with Chadbourne from WFMU. Nothing can beat the feeling of jamming along with some of your favorite tunes or a few good friends in a garage band. It may well have been the work of charismatic Gibson salesman Clarence Havenga or general manager Guy Hart. Is it weird to say we love the internet? It also features 22 frets, 25 1/2" scale length, adjustable truss rod and 2 single-coil pickups. The strings I chose were much too thick for the fragile neck of the guitar and significant bowing occurred. The pdf that downloads is a tool catalogue and NOT the same book that is shown here. By clicking Subscribe, I agree to receive exclusive offers & promotions, news & reviews, and personalized tips for buying and selling on Reverb. To get this thing up to a performance standard, my first step was the library. Your purchases help youth music programs get the gear they need to make music. Perhaps the most interesting thing about the Silvertone brand is how many different companies manufactured instruments under the name. I have a Lyle c-630. Anything you desired could be delivered right to your door. For awhile, he played electric guitar and made music with the likes of the well known avant garde musician John Zorn. Click on the Montgomery Ward & Co. link above and select 1941. David Buck is a former radio guy/musician who researches and writes about all manner of strange and interesting music, legacy technology, Nintendo and data analysis. Distinguished bluesman Robert Cray was inspired to play by seeing The Beatles on the Ed Sullivan Show, prompting him to convince his mother to buy him a Harmony Sovereign (this was the same model the Silvertone 1220 was based on) upon which he learned to play. Dan, Lap steels joined in 39. Sears was struggling to compete with the newer low cost structures of places like Home Depot and Walmart and as a result, killed their catalog. There was also a master volume control and a 3-way blade pickup selector switch. Roommates Peel and Stick Back Splash Tiles. Since 2015, weve been throwing two newsletters a week into inboxes the world over, and count more than 12,000 regular readers. The Silvertone brand was eventually retired by Sears in 1973, but was later acquired by Samick who has been doing some interesting things with classic guitar re-releases. Today in Tedium: Every guitar player probably remembers their first axe, whether its a hand-me-down discard from a previous generation, the music store rental, the Pawn Shop special or the rare brand new instrument. Per Wright, another guitar company called Regal was also tapped to manufacture guitars under the Supertone/Silvertone name. Guitars followed in the 1930 Fall-Winter catalog with the flat-top Recording King #807 making its premiere as an imitation of the Gibson Nick Lucas model. Montgomery-ward sold a wide variety of guitars, and although branded differently, many were built by Some content affected by narrow inner margins. His tenure at Gibson was short, but successful, and in 31 he departed on good terms and moved to Elkhart, Indiana, to work as sales manager for a band-instrument company. If you want to help us out, we have a Patreon page where you can donate. The company highlighted how fiberglass guitars would be more durable and resistant to changes in climate. Sure, its technically not a Sears guitar but Feat dont fail me now! The Montgomery Ward catalog is a home decor catalog /furniture catalog that sells home decor for your bedroom, bathroom, kitchen, dining room, and outdoor living areas. on the Internet. : If you email me asking about doing a guest post or posting a backlink, you forfeit ownership of your site to me. Dolly 10-Piece Aluminum Cookware Set. Still, perhaps Ill have to mail-order one some day. Server Time: Friday, April 28, 2023 9:31:59 PM PDT. Keep Us Moving! First, theres Eugene Chadbourne, the eccentric acoustic player who likes his compositions the weirder, the better. Chadbourne started playing guitar around age 11 or 12 while growing up in Colorado (maybe I like his work so much because hes from my home state). This 3-pickup guitar was an interesting departure from the traditional Airline offerings. It was a cheaply-made plastic-body guitar that didn't sound particularly good, but it was made famous years later by Jack White of The White Stripes, who actually loves the thing. The guitar was easily accessible for many burgeoning bluesmen of the time and is the subject of adoration among many even today. Please check the fields highlighted in red. The guitars are nicebut theyre sadly a bit out of my price range. As a result, in 1935, Gibson shipped almost 1,000 instruments 12 percent of Gibsons output to nine Montgomery Ward locations around the country. One piece of that knowledge, however, wasn't about this Sears . This excellent guitar initially appeared in the 1965 catalog, but was gone by 1967, which makes it an extremely rare and desirable instrument. Tweet. In January of 32, Gibson laid off 25 percent of it workforce in the first of several purges which culminated in a low point of 67 employees in the spring of 34. The Silvertone name became the face of the Sears guitarat least from 1915-1972. Directions. The complete catalog has been uploaded separately in Community Texts. Per a 2012 Guitar World interview, Auerbach used a Harmony Stratotone on every one of The Black Keys albums up to that point. No table-of-contents pages found. Uploaded by We accept advertising, too! By using this site, . Before his arrival, sales were largely dependent on teacher-agents, a paradigm Campbell altered by developing a network of dealers with storefront. I acquired some guitar picks and a brand new slide, to really make my department store special shine. I made an account just to say this was a wonderful resource. The 1934-35 Fall-Winter Montgomery Ward catalog listed five Gibson-built instruments, including two banjos, two flattop guitars and a mandolin, with every instrument in the $10-$25 price range. The Airline-branded guitars were sold through Montgomery Ward department store catalogs, and the most expensive model was the Airline Professional Vibrato. It now sounds 100% better. Its difficult to believe we have yet to devote an entire piece to his music and career. (digboston/Flickr). for Ward's by Gibson, with the later ones like this having the identical Montgomery Ward also sold instruments made by Regal and Kay; guitars, mandolins, and ukuleles from Martin listed in the 1931-32 Fall-Winter catalog carry Martin and Regal brand names. Its a shame more people havent had the chance to play this model, because it offers such a unique experience. Im no guitar tech and certainly not a luthier. Fenders, Gibsons and the rest of the big boys are fine, but if you want a guitar that looks like a kitchen counter, perhaps made out of something moreuhinteresting or futuristic than woodor one with more buttons than your uncles accordion (and you know you do! By clicking Subscribe, I agree to receive exclusive offers & promotions, news & reviews, and personalized tips for buying and selling on Reverb. "Carson J.Robison" name, to take advantage of the popularity of that 1962-WARDS by File Photo Digital Archive 4 1 2 3. Keep the issues coming! Your purchases also help protect forests, including trees traditionally used to make instruments. The only major brand that survived the 1960's to continue making these amazing guitars through the early 1970's was Harmony. Product note: The pick guard on this guitar is white, not black. The guitar is super light but still well-balanced. It failed spectacularly, resulting in what appeared to be permanent damage to the guitar. The primary certain folk was the brains behind probably the first amp-in-case guitar and the iconic version seen here, Mr. Nate (or Nat) Daniel, namesake of the Danelectro company. Sale. Despite its demise, the catalog was a very important part of inspiring, creating and helping future amateur and professional musicians create music simply by making it easier for anyone to purchase a guitar through the mail. New Color. Oops, looks like you forgot something. Does Gibson make a hard shell case that fits the B-25-12 12 string guitar. While a great deal of classic, legendary guitarists got their start with Sears guitars, some modern artists are carrying the torch for the department store guitar. Its gotta have a case to carry it in. Find this one an interesting read? To learn more about Cales DIY masterpiece, check the full article at American Standard Time. Toward the end of my Nov. 2018 piece about Seattle funge band The Presidents of the United States of America, I briefly discussed modding my Harmony H162 acoustic guitar to function as a basitar/guitbass. P.S. It's an Airline brand. One can really dig deep into various guitar tonewoods and how they impact sound. Harmony is having a resurgence of its own. $29.99 - $39.99. Jack White famously used a Silvertone amp and cabinet on the song Seven Nation Army with his Kay K6533 guitar. Capture a web page as it appears now for use as a trusted citation in the future. With its close proximity to several manufacturers and the reach of their catalog, it probably made perfect sense for Sears to hop on board the musical instrument trade. That piece of White Stripes history found its origins in competitor Montgomery Ward, which sold its own instruments via their mail orderbut that's a story for another time. Some reports say Waters may have sold his horse to raise the money for his guitar, but regardless of the how he obtained it, one thing is certainthe man is a legend and one heck of a harmonica player to boot. During the Great Depression, Gibsons survival hinged on making stringed instruments for Montgomery Ward. Oops, looks like you forgot something. This is a great sounding, Chicago-made parlor guitar. Like what you're reading? A great guitar for any skill level, this beautifully constructed instrument has a contoured basswood body and maple neck with rosewood fingerboard. View similar gear from other sellers on Reverb. Anything you desired could be delivered right to your door. v1.20230402. Sure, those knobs and the pickup selector will get in the way of your strums, but they dont make this hip-looking Airline any less cool. It would seem the legacy of the department store guitar lives on, indeed. Because-they were all produced at Gibson's Kalamazoo, MI factory. The vintage catalogs are almost like time capsules of each year in which they were published. on February 23, 2016. We love to help make your life easier and more enjoyable with helpful kitchen essentials, attractive furniture, high-tech electronics and moreall of which you can . cowboy singing star of the day. The Windy City always played a major role in blues music, but it was also a hub of guitar manufacturing. 1970 Montgomery Ward Airline GIM 9151A Preamp tubes: three 12AX7 Output tubes: four 6L6GC Rectifier: solid-state Controls: Volume, Treble, Bass on each of two channels Output: approximately 40 watts RMS Early classic guitar amps have a way of capturing our attention. christmas.musetechnical.com. In todays Tedium, well take a look at the legacy of the Sears guitar and the Harmony Company, along with a playing a few other harmonies of our own along the way. Your browser's Javascript functionality is turned off. Montgomery Ward's 1934-'35 Fall-Winter catalog listed five Gibson-built instruments including two banjos, two flat-top guitars, and a mandolin, with every instrument in the $10-$25 price range. Your browser's Javascript functionality is turned off. By 1936, these guitars were being made for Ward's by Gibson, with the later ones like this having the identical body contour and dimensions of Gibson fabulous L-0 and L-00 models. DANELECTRO MADE SILVERTONES Tonewoods can certainly live up to their reputation, but the Airline Professional Vibrato made a strong case for fiberglass. Per Michael Wrights Guitar Stories: the History of Cool Guitars, Sears went right back to relying on Harmony for their guitars. Additionally, it would be much cheaper compared to using wood. helped create a way for the Delta blues to gain momentum across the country. My father-in-law plays acoustic guitar, and since we live so close to the Martin guitar factory, he has quite an impressive collection. 1964 Montgomery Ward Fall Winter Catalog. In 36, the Robison was given a grand-concert body and in 37 was available set up for Hawaiian playing. Be sure to check out the front page of the website, tooit's full of cool stuff that you probably havent read yet. With declining sales and reduced production, Gibson was headed for bankruptcy, or worse. One of the highlights of life back when I was a youngster was the arrival of the latest Sears or Montgomery Ward catalog. Can you post a photo or two of your Montgomery Ward guitar? Valco made different Res-O-Glas guitar models using the brands National, Supro, and Airline. Its difficult not to feel a certain bit of nostalgia while looking through them online. These days, musicians like Dan Auerbach (The Black Keys) and Jack White (The White Stripes) like to dabble with old department store guitars on occasion and seem to especially favor Harmony axeswhether they were mail-order guitars or not. Sears ultimately made numerous instruments available to people who may not otherwise have been able to easily obtain them and helped create a way for the Delta blues to gain momentum across the country. Kay guitars was another All catalog thumbnails below. The pdf that downloads is a tool catalogue and NOT the same book that is shown here. It is popular with all kinds of visitors, from mountaineers and winter sports enthusiasts, to gastronomes, wine buffs, and those looking for a city break. Catalogs & Wishbooks. Used - Very Good. We will keep fighting for all libraries - stand with us! I have an epiphone acoustic, tag inside sound hole says model pr-600n, then Value of Your Guitars "Acoustic, Electric, Bass, & Amps", Electra x 510 # b776585 what year? Promise. Discover your dream home among our modern houses, penthouses and. The Professional only came in white, featured a genuine Bigsby vibrato, and sold for a whopping price tag of $249! #1 OK so every guitar player talks about Sears and Wards selling guitars. Your purchases also help protect forests, including trees traditionally used to make instruments. We got to talking about tonewoods and how each of his Martins has a different feel and vibration of sorts. (https://www.premierguitar.com/articles/19828-the-guitars-that-chicago-built?page=4) for both Sears and competitor Montgomery Ward. Gibson scholar Andre Duchossoir has pointed out that interest in selling electric Spanish guitars expressed by companies like Montgomery Ward and Spiegel may have been the reason Gibson produced one at all. Make the smart choice: buy musical instruments online and charge the purchase to Wards Credit for low monthly payments. We believe that's because they were the largest of all guitar manufacturers in the 1960's. (We're still doing tweaks to this page, we apologize for the glitchy image sizes.) The Montgomery Ward catalog offered Carson Robison-model guitars from 1930 through 1941. Harmony was a major player until around 1940, when the company was sold back to Harmony executives and they continued manufacturing their own inexpensive guitars under over 57 different brand names. I checked out a few books on guitar maintenance and repair, followed by online research. If it plays easy, feels right, sounds good to your ear, and stays in tune - It' a Keeper Post some photos of the guitar. The guitar has three high impedance outs and one low. Later, his writings in the realm of jazz, discussing the likes of Sun Ra (another one of our favorites) helped not only influence a generation of music nerds like me, but indirectly inspired me to explore the more interesting side of music in my own writing. Other musicians had signature models, as well; cowboy singer Ray Whitleys model began shipping in 38 with a Jumbo-style flat-top body, X-bracing, and rosewood back and sides. But please: No backlink requests. one of the largest manufacturers of stringed instruments in the world at the time, reminiscent of the companys later growth, their 1897 catalog, Sears-Roebuck showed off their newest American-made guitars, largest manufacturers of stringed instruments in the world, subject of adoration among many even today, learning to play by studying Robert Johnson, the official musical brand of Sears & Roebuck, company was sold back to Harmony executives, still supplied catalog instruments to Sears, Guitar Stories: the History of Cool Guitars, creating awesome-sounding, inexpensive guitars, https://www.premierguitar.com/articles/19828-the-guitars-that-chicago-built?page=4, used a Silvertone amp and cabinet on the song Seven Nation Army with his Kay K6533 guitar, collector and player of weird, vintage and department store guitars, Nov. 2018 piece about Seattle funge band The Presidents of the United States of America, struggling to compete with the newer low cost structures of places like Home Depot and Walmart, made numerous instruments available to people who may not otherwise have been able to easily obtain them. Montgomery Ward Airline (c.a. View similar gear from other sellers on Reverb. The brand is still quite popular today and has its own fair share of fans and collectors, with the site Silvertone World at the center. Receive new arrivals, exclusive offers & more! Vintage 1953-MONTGOMERY WARD CATALOG-Fashions-Ladies-Gents-Kids-Home Furnishings-955 Big Pages-Vibrant Color-Sepia-Excellent Condition-Rare 5 out of 5 stars (1.8k) $ 159.00. Comparable Gibson-branded instruments had retail prices of $100 to $200 for banjos, $125 for the guitar. . Then, theres Annie Clark, otherwise known as St. Vincent. Someone intrested in a Martin EM-18Original case. As a result, in 1935 Gibson shipped almost 1,000 instruments to Montgomery Ward at nine locations around the country. christmas.musetechnical.com. Proudly built on Craft CMS using the Bulma framework. I have a Epiphone/Gibson PR350E-VS Acoustic. kcbuck - Texas Boy, Gibson was not known for building guitars for sale thru the Montgomery Ward catalogue, the way that Valco and Stella and Harmony were marketed. 4 Reviews . Guitarist and DIY extraordinaire J.J. Cale, best known for writing numerous songs that would become major hits for other artists, had a secret weapon when it came to writing and performing his musica Frankenstein of sorts of various Sears guitar parts. By 1931, a cascade of bank failures and unemployment was shredding the economy, and the Gibson-built portion of the Montgomery Ward line had deteriorated to one model of banjo and one guitar. By continuing to use Reverb, you agree to these updates, and to our cookie policy. Montgomery Wards guitars were House Brand guitars usually made by a guitar manufacturer and are generally entry level type of guitars for students on a parents budget and do not command high resale values. New. It all began with a hand-cranked phonograph in 1915. Request A Catalog. Currency: King (who learned to play from a music book purchased through the Sears catalog) or Chet Atkins who honed his amazing talents on a beat-up, hastily repaired Sears Silvertone acoustic guitar his brother bought from a mail order catalog. Just do a google search for Montgomery Ward Carson J Robinson and then do a search for Kalamazoo KG-11 and KG-14 guitars and you'll find identical flattop guitars. You can find all of this information on the Internet as well as photos of the catalogs. The reason is unclear, though Gibsons dedication to wartime production may have played a role.
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